Activate the Power of Charcoal
Life can be stressful. Although it’s not just aspects like bills and unexpected situations that can impact on us. Environmental factors can also affect us, particularly our skin, and can result in congested skin, breakouts, redness, tired-looking skin and more.
Activated charcoal is an ingredient that has long been used in skincare and cosmetics. It is a naturally purifying extract, with the remarkable ability to remove toxic chemical and organic compounds from air and water. It is often touted as the perfect natural ingredient for removing oil and impurities from the surface of skin, leaving behind a clean and clearer complexion. With charcoal’s natural ability to purify, absorb impurities and excess oil, charcoal may be the perfect solution to combat environmental stresses.
Our Activated Charcoal range aims to help cleanse, restore and purify. We’ve also added other ingredients and extracts such as Aloe vera juice, chamomile, argan oil, coconut oil and echinacea. These extracts have been carefully chosen for their own abilities, to help maximise the effect of activated charcoal upon your skin and hair. Products in this exciting new range, which is suitable for vegans, include:
Optima Charcoal Purifying Face Scrub
Optima Charcoal Purifying Face Scrub, which is formulated with an activated cleansing complex that helps to remove impurities such as dirt and oil from the skin. Enriched with an exclusive blend of organic extracts such as Aloe vera juice, coconut oil and cucumber, this deep cleansing exfoliant brings out the best in your skin, leaving your face fresh, with a clearer complexion.
Optima Charcoal Body Wash
Optima Charcoal Body Wash incorporates an activated cleansing complex to help remove impurities such as dirt and oil from the face and body.
Enriched with an exclusive blend of organic extracts such as Aloe vera juice, cucumber fruit and chamomile, this deeply cleansing, restoring and purifying body wash helps to add a healthy glow to your skin.
Optima Charcoal Face Mask
Optima Charcoal Face Mask contains a deep cleansing complex that helps to remove impurities such as dirt and oil from the skin. Enriched with an exclusive blend of China clay and organic extracts such as Aloe vera juice and echinacea, this purifying, mattifying and nutrient-rich face mask adds a healthy glow to your skin.
Optima Charcoal Conditioner
Optima Charcoal Conditioner delivers complete restoring coverage to help eliminate impurities such as dirt and oil from your hair and scalp. Infused with an exclusive blend of organic extracts such as Aloe vera juice and argan oil, this moisturising, ultra-purifying conditioner brings out the best in your hair, leaving it beautifully conditioned, soft and full-of-life.
Optima Charcoal Shampoo
Optima Charcoal Shampoo works as an advanced cleansing complex to help remove impurities such as dirt and oil from the hair and scalp. Enriched with an exclusive blend of organic extracts such as Aloe vera juice and grapefruit, this deeply purifying shampoo breathes new life into your hair, leaving it looking and feeling radiant, refreshed and energised.
Optima Purifying Face Wash
Optima Purifying Face Wash utilises a unique charcoal cleansing complex to help remove impurities such as dirt and oil from the skin. Boosted by an exclusive blend of organic extracts such as Aloe vera juice and cucumber fruit, breathe new life into your appearance with this refreshing and illuminating face wash.
"Combat environmental stress, discover the purifying power of Optima's activated charcoal range. Give your hair a helping hand and restore and cleanse your skin."
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